David Berson has been named CBS Sports President.
Berson will continue to report to CBS Sports chairman Sean McManus. He will be involved in all aspects of the division’s day-to-day management, and continue to lead the sports network.
The position of president had been unfilled ever since McManus was promoted in 2011.
Berson, 40, is a veteran of ESPN. He joined CBS Sports in 2011. He headed CBS College Sports Network and lead its rebranding to CBS Sports Network.
“David’s contributions and expertise in all areas of our business, including programming, production and business affairs, have managed to exceed our high expectations since he joined CBS Sports,” McManus said in a statement announcing the promotion. “This is a natural evolution for David to assume additional responsibilities at CBS Sports, working alongside me on the day-to-day management of both CBS Sports and CBS Sports Network.”
CBS Network will soon be joined by Fox Sports 1 as a cable spinoff of broadcast sports assets. NBC Sports Network, which has done somewhat well with NHL hockey, was rebranded from Versus in 2011.CBS and NBC do not run NFL games on their sports network. Fox Sports 1 launches Aug. 17.