This is the news you have been waiting all day for.
Like most Americans, every night when I go to bed I think about what is missing from my life - namely, reality TV. Specifically reality TV on CNBC. Sure, it has dipped its toes in the water with its CNBC Prime block, but I need something more.
Tonight, however, I can finally think of something else - like boy oh boy, am I glad MTV is giving Ke$ha her own show!
CNBC has announced that May 14 is the day that its newest reality competition, Crowd Rules, takes to the air. The show will focus on three small businesses competing against one another, with the live audience deciding which one gets the $50,000 grand prize. The audience will be comprised of MBA students, consumers, business owners, as well as consultants Kendra Scott (a jewelry designer) and NY1 anchor Pat Kiernan, who help the audience vote.
"This idea is an intersection of two things that were going on in the last year. ... I was trying to figure a way how I could bring crowd-funding to a business reality show on television," executive producer Michael Davies said. "And secondly in researching another project, I stumbled across facts to do with small businesses in America: 54 percent of all GDP is generated by small family-owned businesses. Since the 1970s they've been responsible for 66 percent of all employment."
The contestants each show will be in different enterprises - for example, it will not be three pizza shops going head to head...Pizza shops...New York City...I think I just figured out what the Big Apple is missing!
Any interest in watching Crowd Rules?